Google Correlate is the latest experiment from the Google labs and quite interestingly explains the ‘relative’ thinking or in other words ‘Theory of Relativity’ of search algorithm and page rank (but its not confirmed and will not be!)
A great tool for SEO and Online Marketing Experts to have handy.
Lets look at some of the main features of Google Co-relate:
– Can compare US States by weeks
– Can export data as CSV
– You can Sign in to enter your own data
– Line Chart and Scatter plots for visual presentation of search queries helps in normalizing the search activity across the time frame.
– Ability to shift the series by ‘n’ weeks
The fact that it still needs to be developed fully comes with the observation:
Search for ‘cheap flights’ and you will end up with ‘losing weight fast’
However, the bounces can give you an idea about the ‘relative’ grouping and how keywords can be grouped and what to avoid.
Checkout Google Correlate and experiment!
