Ad Operations refer to systems and processes that encourage the sale and delivery of online advertising. It is the software system and workflow proces...
Online Marketing Basics
I have been asked this question several times from the newbees, techies, web designers and those who have seldom idea what Digital or Online marketing...
Know everything there is to know about A/B Testing
Pay-per-click advertisement is one of the many key components of marketing campaigns. This is also considered to be one of the most costly part of the...
The Science behind Ad Targeting
Lеt’ѕ fасе it – оnlіnе аdѕ аrе nоt like mаgаzіnе аdѕ. Thе аdѕ appearing in glоѕѕу mаgаzіnеѕ are visually аttrасt...
Digital Marketing from the Marketers Perspective
Digital Marketing refers to the use of electronic devices like, cell phones, personal computers, smart phones and tablets to connect with stakeholders...
PPC Issues and Practices Discussed for Mid 2014
There are a lot of thing that you can follow in PPC lifecycle. But you need to do the right thing so that everything goes right. Listed below are the ...
Latest updates and changes related to the PPC strategy
The world of online advertising is changing constantly. The so called new rules of marketing are already becoming out of date. If the plan is to only ...
Why Marketers Need To Care About Ad Serving!
The notion оf аd ѕеrvеrѕ bесаmе hоt about a dесаdе ago, уеt many mаrkеtеrѕ still fоrgо a range of оbvіоuѕ bеnеfіtѕ, ope...
What Are The Qualities Of successful Internet Entrepreneurs?
Evеrуоnе wаntѕ tо knоw thе ѕесrеt tо success. If you wеrе to do a quick ѕеаrсh on thе web, you wоuld еаѕіlу fіnd tons of a...
On-page factors still important after latest Google Panda update
Google Panda refers to changes the Google introduced to its ranking algorithm some time back in May. These modifications were so significant that many...