As a marketer, you will come across many theoretical models available to use to improve your thinking and marketing strategies. One of the most refres...
Winning in the new world with Advanced Web Analytics
Now a days digital marketers are fueled by a Brand Vision. How to use data and use it strategically for delivering business results is the core of adv...
How to create an engaging experience for your brand in social
We all love Brands! The new realities faced by brands Paid > Search > Social + More Sources + More Devices User Perspective! We Love Photos! 250...
Optimizing Humans: The art of data-driven social marketing
How simple can you be to deliver results? The KISS (Keep It Simple Silly) approach. $690 million were raised by the subject line ‘hey’ for...
Integrated marketing — What does it mean?
Integrated marketing — What does it mean? Ritu Gupta: What is integrated marketing and challenges With Dell the challenge is to be where the target ...
SES New Delhi 4 – 5 Dec 2012
Keynote address Search engine marketing — The essential best practice guide for 2013 Keynote Speaker: Crispin Sheridan, Senior Director of Search Ma...
360 Degrees of Branding – SEO, SEM, Social
Online marketing had a profound effect on the different strategies to provide fillip to the sagging rankings of the websites in the search engine li...
How SEO and Social Media Together for better Branding? Detailed procedure
Internet has proved to be a launch vehicle for modern enterprises that are making optimum use of the available tool to improve online visibility. Te...
Learning How to Choose Your Product for Internet Marketing
Product identification There have been a lot of major changes in the business arena. The business world has diversified and this calls for the use of ...