Till date, AdSense referrals is used to direct your users to Google products like Google Pack or Google AdWords. Whats new here is with Google’s new Adsense referal plan, can expand the earning potential of your website even further by directing users to products and services from our base of AdWords advertisers.
The selected display ads will be according to the user’s preference (will appeal directly to the users’ tastes and interests). After choosing relevant ads or keywords, its optional to customize referrals units that complement the look and feel of the site.
Steps to Follow:
1 . Select the ads you want to appear on your site
2. Users click on ads and perform a specified action
3. You get paid once the user completes the action.
Note: Its a Beta