Its Tuesday in India and I have found something to explore.
Amazing thing is that you can achieve great success with creativity and animation.
I have a link to video ad for online ticket booking company.
If you send it to others its
See an example of viral marketing
http://webchutney.com/virals/moving_train.html
( you need to have head phones for the best effect)
This ad when circulated through your friends and link lists create great visitor inflow for the target company or website etc. This is how the optimization is achieved in an indirect way.